Tier-2, Tier-3 mein luxury ka naya daur
Luxury hospitality ka scene ab sirf bade metros tak simat nahi raha. India mein jaise-jaise kharidne ki takat aur travel ka shauk chhote shehron tak pahunch raha hai, waise-waise hotel brands bhi wahan nazar ghumaa rahe hain. Tier-2 aur tier-3 cities mein ab woh log bhi aa rahe hain jo comfort, service aur thoda premium experience chahte hain. Yahi wajah hai ki expansion ka hisaab ab sirf rooms ke number se nahi, balki naye demand pockets se jud gaya hai. Mhare Jaipur jaise shehron mein bhi log dekh rahe hain ki business travel, family stays aur weekend plans milkar ek naya market bana rahe hain. Ek industry watcher ki tarah samjho to baat simple hai: jahan pehle choice kam thi, ab wahan expectation badh rahi hai. Aur isi badlav mein hotels ka naya map ban raha hai. Jo brand pehle sirf top cities mein chamakta tha, ab woh zyada geharai mein utar kar sustainable growth dhoondh raha hai. Bas itna hi: luxury ka address ab aur wide ho gaya hai.
